Augusta CVB Announces Monthly Events, Estimated Economic Impact
The Augusta Convention & Visitors Bureau and the Augusta Sports Council (ASC) have announced that visitors attending meetings, reunions, events and sporting events in Augusta will generate around $789,000 in total estimated economic impact (EEI) during the month of February.
This month’s events include the Georgia Beekeeper Association’s GBA 2019 Conference and the Augusta University 2019 Half Marathon, 10k and 5k.
The CVB and ASC have worked with those groups at some point in the site selection and/or planning phase.
Total EEI is calculated based on research commissioned by both the Georgia Department of Economic Development (GDEcD) and Destinations International in conjunction with globally recognized research vendors, the U.S. Travel Association and Tourism Economics. Tourism Economics, a partner company of Oxford Economics, created the industry standard in event economic impact analysis using localized metrics that are updated annually.