Pelican’s SnoBalls to Open Year-round Store by Augusta Exchange
Snow cones and shaved ice are typically considered seasonal treats. But in the climate of the deep south, who’s to say Augustans can’t enjoy them year-round?
That line of thinking has led Joseph Christie, owner of two CSRA locations of national mom-and-pop franchise Pelican’s SnoBalls, to open a third on Walton Way Extension next to the Augusta Exchange.
The difference is that this shaved ice will be available to the public all year. The franchise’s outdoor venues in Grovetown and North Augusta are only open March through October.
“I know I eat ice cream during the winter,” Christie said.
Christie discovered Pelican’s SnoBalls when he and his family were living in Lexington before moving back to his hometown of Augusta. They stayed in Lexington long enough for Christie and his wife to get addicted to the New Orleans-style “sno-balls,” which is shaved ice that feels like snow instead of ice chips.
If Pelican’s SnoBalls was in Lexington, Christie thought, why not bring it to Augusta?
Christie and his wife have wasted no time, launching two stores within the span of a few months. In preparing to open their third of the year, they sought to recreate the family atmosphere of Pelican’s SnoBall’s outdoor venues in North Augusta and Grovetown, only inside. The new store will have indoor and outdoor seating, a private birthday party room, a basketball hoop, chalkboard walls, foozeball, cornhole and board games.
“We sell sno-balls, but we want to try to create a family-friendly space,” Christie said.
With the other two locations of the sno-ball shop closed for the winter, Christie hopes Pelican’s SnoBalls in Augusta will draw customers from the entire metro area looking for refreshment and entertainment. He’s aiming to open on Black Friday, but thinks opening day will likely be on Saturday.
The new Pelican’s SnoBalls will open at 3644 Walton Way Ext, which previously housed home furnishing retailer 706 Home.