New Grocery Store Breaks Ground in North Augusta
Land is being cleared on Martintown Road for North Augusta’s newest grocery store.
Lidl, a Germany-based supermarket similar to Aldi’s, plans to construct the 36,000-square-foot store at 417 E. Martintown Road, next to the Martintown Plaza and across from the North Augusta Plaza, which is home to Publix.
Lidl is part of the Schwarz Group, the fourth-largest retailer in the world. Lidl is the chief competitor of Aldi, and has more than 10,000 stores worldwide. Like Aldi, it is a no-frills store, where customers take products directly from the shipping boxes. However, Lidl usually offers more branded products as well as some locally-sourced products.
Lidl is also building a store on Alexander Drive in Augusta near the Kroger on Washington Road.